Makeready 2025 Guild Event Projection Mapping
Pacemour Creative had the opportunity to collaborate with Makeready for their 2025 “Guild” event at their Junto hotel in Columbus, OH. We created two unique projection mapping installations that transformed the space and elevated the visual experience.
For the first installation, we took a set of interior garage doors with glass windows and turned them into a dynamic projection screen. By covering each window with static vinyl film, we created a perfect surface for projection mapping. The content was carefully aligned to fit the window frame grid, making the entire piece feel seamlessly integrated into the space.
The second installation took things even further, immersing attendees in a constantly shifting visual experience. Half of the walls in a dedicated room became a canvas for dynamic, flowing content, designed to enhance the mood and movement of the event. With rich textures, motion, and the brand’s color palette woven throughout, the space transformed into something completely immersive—drawing guests in and making them feel like they were part of the environment itself.
Both installations played a key role in shaping the event’s energy, adding layers of creativity and visual impact that left a lasting impression. It was an exciting project that showcased how projection mapping can completely transform an environment, and we were thrilled to bring it all together for Makeready’s big event.